The millennial generation--and a growing number of mature investors--have begun to see the world a different way. They want to invest to match their world view--even if it is not the most profitable way to invest. Socially responsible investments (aka SRIs) are an area of the financial world that is rapidly expanding. In fact, a report by Morgan Stanley's Institute for Sustainable Investing suggests that Americans in their 20s and 30s are now twice as likely as the general investor population to focus on Socially Responsible investments. This is no small trend--there are now trillions of dollars invested in this arena. The REAL question is, should YOU invest here? Today, we'll park in front of socially responsible and ethical investing to let you know what's REALLY going on. Don't miss it....MASTERING MONEY is on the air!!!