Where do your beliefs and opinions come from? If you're like most people, including me, you honestly believe that your convictions are rational, logical, and impartial, based on the result of years of experience and objective analysis of the information you have available. In reality, all of us are susceptible to a tricky problem known as "Confirmation Bias. This is especially true when doing research on Google for information on annuities. Scientific studies conclude that we tend to focus on the information and headlines that UPHOLD OUR BELIEFS, and tend to ignore the information that CHALLENGES our beliefs. This can cost you thousands of dollars. Today, we'll review confirmation bias, how to overcome it, and how to make better fact-based financial decisions. Then Steve has seven questions you need to ask about annuities before you choose. A great show lined up for you today, don't miss it! MASTERING MONEY is on the air!